We had a great relationship with Art Fairs Australia so partnered with them to create the holistic look and feel across for the event. Over 4 years Common acted as brand guardians and creative lead on all touch points, through brand identity across all marketing and social to on site creative, wayfinding and signage. Enhancing the experience by creating a simple visual language that celebrated Sydney and the Arts combined - an immersive photographic solution highlighting the beautiful and unique effects of ink in water.
